Wine & Spirits Investment Report December 2022

As the wine & spirits market is busy with holiday orders, usually its a  busy time during the holiday period as sellers frantically offload year end stocks while trying to find time to balance their inventory.


A somber mood to the year end

2022 has been a difficult year for the economy & the stock market. Even during December Christmas week, stocks have started off in negative territory.  


One would assume if the market is down now, it could go up in Q1 which could suggest a recovery in the New Year.  Yet the market is talking of a big recession coming in 2023. it could be another slow year in 2023 for stocks with further inflation & interest rate increases.


It is odd that we have yet to see a ten year cyclical crash that has happened in previous decades. 


Could 2023 be the year for a real correction.


The wine investment market has performed in almost the complete opposite direction to the stock market this year.  It has seen solid growth, not a huge increase, but it has been stable and consistent.


Investors seek out safer environments to store their wealth.  Nevertheless, there is an element of hold and see. As there is little stock available in the market.


This has a very uncanny resemblance to the 2008 year end. Could it be a copy of 2009 where we saw a big lull in the economy for several years.


Looking on the bright side, if this does occur, don’t forget, we saw a huge rally in fine wine between 2009 and 2011.


From the team at Sure Holdings, we would like to wish you a very Merry Christmas and a prosperous New Year.



Kind regards 
James Pala
Europe’s No 1 Wine Investment Analyst


Compare the Invest Into Wine Index with the London Vintners Exchange Index and the world’s stock markets in the table below.


Performance for 2022
Year to Date
Invest Into Wine Index
+ 9.14%
Liv-ex Bordeaux 500
+ 7.1%
Dow Jones
– 6.53%
Nasdaq Composite
- 28.60%
+ 1.51%
Shanghai Comp
- 12.73%

Our expertise is in sourcing the best investment wines according to your budget & strategy. Contact us if you wish to increase the size of your portfolio and grow your future.

Be the best investor you can be by investing in fine wine for your future.


If you are selling wine?

Sell only first growth wines from your portfolio at year end. Other regions tend to be slower at the end of a bad year for the economy.

What are the best investment wines to buy now?
Buy what is cheap in the market at this period of the year. Look for the bargains, below market stock that can set you up for a good start to a profitable year in 2023.


The Figures for December

This month’s valuations showed the Bordeaux market has increased by 0.96% for the month. Champagne and Rhone Valley wines have increased by 0.38%. 

25.0% of the wines valued showed a positive return, while 35.1% showed a negative return and 41.9% remained the same.  

81.5% of our portfolio is Bordeaux while 13.2% is Champagne and Rhone Valley, with Whisky investments & others make up 3.3%

The overall change for ALL the wines valued this month was UP 0.91% 


Below are the five, top and bottom movers compared to the previous month. Over 100 wines are valued each month. The wines valued are ALL OUR recommendations from the last fifteen years.

The new prices are reflected in your online portfolio every month.

Please log on to our website to view your wine portfolio and email us back if you wish to ask anything about which wines that can help build your wine portfolio.

Yours Sincerely,
Client Services


Did you know we offer a full bespoke service?

This is how your portfolio is managed.

  • Wine Research – Source and negotiate new wines.
  • Portfolio Analysis – Assess your portfolio for wines that need to be sold and allocate new wines to your portfolio.
  • Logistics – Manage the delivery and receipt of wines with new buyers and sellers into the Bonded Warehouse in UK and France.
  • Billing – Monitor funds from your wine sales and bill new wines to your portfolio to ensure an efficient cash flow to maximize your invested funds.

Read more below:
Investment Statement Discretionary investment managed portfolio

Code of Ethics

Discretionary Investment Managed portfolio Agreement



Visit our FAQs.
Live chat is available during operating hours so you can talk to a real live human if you have questions about your account or even need help meditating.


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